Over the last almost 20 years, I’ve had the great pleasure of working with all kinds of people in just about every variety of business that I can imagine. In…
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If we’re going to go to the time and trouble and expense to invest in advertising or some sort of marketing effort for our business, or organization, our community groups,…
I don’t understand why we don’t do more on a regular basis to connect in a meaningful way with what I think is the largest potential segment of the population;…
There are three really common phrases that are like traps, that I believe hurt more than help your small business marketing message. They seem really common because other people are…
Here’s yet another thing I didn’t understand when I was younger: Everybody’s selling something. Absolutely everyone is selling. And the way they try to sell will tell you a lot about the…
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