Want to have an interesting conversation with your team? Try this: In discovering and implementing a magnetic brand story and strategy, ask yourself and your team: What do you stand…
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I’m tired of being told I’m supposed to “position myself as an ‘expert’.” No thanks. I’ll ask a different question, as I did in my talk at momondays London on…
What do you feel is driving you most often: Fear? Or desire? That sounds like a very simple question, but it’s only now, after all these years of work I’ve…
“Don’t think of a pink elephant.” It’s an old phrase, but it illustrates an important point. Even though we’re specifically being instructed not to do something, it’s nearly impossible to…
An acquaintance of mine pulled me aside at the gym the other day. Like me, he’s in his mid 40’s. He’s out-going, likable and hard-working. He’s just been hired for…
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