Hey, I’m from Canada, eh? The land of maple syrup, hosers, and hockey. And in our national game there’s a statistic that they use to measure the overall effectiveness of…
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Ah, “More Than Words.” I’ll get to that song in just a couple of moments. But when it comes to words, there are two of them that give me the…
I don’t think I realized what was happening at the time, but a lot of what I’ve learned about what works and what doesn’t work, in business and in life,…
Over the last almost 20 years, I’ve had the great pleasure of working with all kinds of people in just about every variety of business that I can imagine. In…
If we’re going to go to the time and trouble and expense to invest in advertising or some sort of marketing effort for our business, or organization, our community groups,…
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