Suppose a stranger walks up and makes a cold introduction, and among the first things they say to you is: “You can trust me.” How would you feel about that?…
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Is there anything in your marketing messages that makes an effort to get inside the mind of your customer? Every time I open up my Facebook feed recently, I get…
You probably know there’s a sort of interesting paradox to having a marketing message and strategy that actually connects effectively with other people. But as you look around, how many…
Here’s a little test: Over the last few years, I’ve become relentless about studying, reading about, interacting with, and learning from people that I would consider to be highly successful….
Remember that tune, “We’re following the leader, the leader, the leader. We’re following the leader, wherever they may go!” It’s a catchy song, isn’t it? It’s from the original animated…
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