Creating the Pit Crew Challenge – Bob Parker, Ep. 30

Podcast interview with Bob Parker, creator of the Pit Crew Challenge

What does a NASCAR-style pit crew changing tires have to do with high-performing business culture? Quite a lot, as it turns out, and Bob Parker is the man who puts people – quite literally – into the action to discover that for themselves.

Bob is a Speaker, Experience leader, Management Consultant & Facilitator and Author of “The Pit Crew Challenge: Winning Customers Through Teaming.” The Pit Crew Challenge also serves as the name of Bob’s benchmark program for the last many years, a metaphorical learning experience that builds high-performing cultures leading to greater efficiencies. He does this by bringing an actual late model (NASCAR-style) race car to people.

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At the time that we produced this episode, Bob and his team have put over 16,000 people through the Pit Crew Challenge, changing well beyond 155,000 wheel nuts in the process, traveling all over North America and around the world.

Bob also is the man behind the brand “Walk on Wet Paint,” a really neat idea that helps encourage people to help break free from their constraints, real or perceived.

Key Takeaways From Bob:

1. The idea of culture as opposed to “team-building.”
2. The importance of failing.
3. The effect of just one loose lug nut. Just one lug nut (or wheel nut) being the slightest bit loose will magnify itself over time into a bad vibration. And that’ll cost you, on the race track, in business and in life.

It was a lot of fun to get back into talking about some of this racing stuff. It reminded me of what drew me into that business to begin with, so many years ago. Enjoy!